Facial recognition is used to recognize the identity of the user through camera settings or documentation such as photos and videos. Facial recognition limits access to only individuals that the device is able to recognize through pre-recorded facial features. Facial recognition is commonly used for its efficiency and effectiveness when under proper conditions that would produce safer, faster, and more accurate results for its participants.

Artificial intelligence, AI, is defined by engineering or programming computers to reciprocate human characteristics and intelligence. Ultimately, it is the ability of computers to become capable of making the best decision or problem solving given different situations. Artificial intelligence is developed with the intention to provide reasons and assist in making the best decision for their human counterparts. For this reason, artificial intelligence can only be functional with the instructions given by humans. 

When starting up a new business, it is almost impossible to easily draw in targeted customers on the spot. But what makes a business so successful? How are so many local businesses able to expand their business in short periods of time? Funnels are a great place to start.